Nintendo is set to miss out on an estimated $1.3 billion (£650 million) in sales this Christmas by failing to meet demand for its Wii video games console.

James Lin, a senior analyst at MDB Capital Group, believes that Nintendo could be selling twice the 1.8 million Wiis it is manufacturing a month.

The $1.3 billion that Mr Lin estimates the group is leaving on the table in the run-up to Christmas by underestimating the market for Wii hardware does not include sales of games software for the console, traditionally the source of the lion’s share of profits in the industry.

Piers Harding-Rolls, an analyst for the market researcher Screen Digest, said: “There has been a certain amount of supply-chain mismanagement. But Nintendo could not have predicted the enormous demand for the Wii.

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